Karbonn Mobiles Launches 5 New CDMA Devices
The company today also expanded its handset portfolio by entering into the CDMA mobile phones’ segment with the launch of five new devices for the Indian market, in the price range of Rs.2,000 to Rs. 6,000.
The company to be the title sponsors of the five match bilateral one-day international cricket series between India and Sri Lanka Initiative marks Karbonn’s continued association with cricket Enters the CDMA segment by launching five new mobile phones.
In keeping with enhancing its multi-nation reach, Karbonn Mobiles today announced that it has won the title sponsorship rights for the five matches one day series between India and Sri Lanka starting from December 15, 2009. With this association the upcoming ODI Series will be christened as “Karbonn Mobiles Cup”.
Karbonn Mobiles association with cricket began during the Champions League where it was the official sponsors of Cape Cobras and associate sponsors of Diamond Eagles – the leading domestic cricket teams of South Africa and Wayamba Elevens – Sri Lanka’s premier domestic cricket team during the Champions League.
The company aims to capture a market share of 7% – 10% in India in the multimedia phone segment in the current fiscal.
Mr. Pradeep Jain, Managing Director, Jaina Group said, “The response to the launch of the Karbonn Mobiles has been tremendous making Karbonn the fastest growing mobile phones brand in India in a short span of 6 months. As a company we are committed to bringing in the latest devices for the Indian consumers at competitive prices. Today also marks our foray into the CDMA segment with the launch of five new devices.”
